Bridgestone Partners with Forza Motorsport to present "Bridgestone Rivals: Race to the Top" Gaming Event
Bridgestone and Forza Motorsport are partnering to launch the first-ever “Bridgestone Rivals: Race to the Top'' virtual gaming competition where participants will race the iconic Lamborghini Huracán STO on the game’s virtually created “Hakone Grand Prix Circuit”. The collaboration with Forza Motorsport, simulation racing video games globally, is the first of its kind, with Bridgestone becoming the first tyre manufacturer to partner in this latest instalment of the racing sim series.
Continued Confidence: Bridgestone Remains Australia & New Zealand’s Most Trusted Tyre Brand
Bridgestone has retained the Most Trusted Tyre Brand status across Australia and New Zealand, retaining the coveted title named by Reader’s Digest for an unprecedented 11th time in Australia, and the eighth straight year in NZ.
Bridgestone Showcases Ultra Performance Through Art and Technology
Bridgestone is showcasing the beauty of performance with the launch of a passion fuelled, innovative "Master the Art of Ultra Performance" artwork series, using technology and artificial intelligence in its formation.
Bridgestone Recognized with Highest Score for Transparency on Climate Change
Bridgestone Corporation has been recognized for leadership in corporate transparency and performance on climate change by global environmental non-profit CDP, securing a place on its annual ‘A List’ .
NZ Motorists and Bridgestone Continue to Empower Leukaemia & Blood Cancer NZ with $50,000 Donation
- Bridgestone raises $52,605 for Leukaemia & Blood Cancer NZ through annual ‘Drive for a Cure' initiative. - 2023 tally contributed to nearly $250,000 raised for the blood cancer charity. - Long-term support of Leukaemia & Blood Cancer New Zealand is aligned to the values of the Bridgestone E8 Commitment.
FIA confirms Bridgestone as sole future tire supplier for ABB FIA Formula E World Championship from 2026-2027 season
Bridgestone Corporation has been named by the FIA at the World Motor Sport Council in Baku as sole future tire supplier for the ABB FIA Formula E World Championship starting in the 2026-2027 season.
NatRoad and Bridgestone Unveil Decarbonisation E-Learning Program
The National Road Transport Association and Bridgestone have announced a new e-learning program to help road transport operators manage their businesses in the transition to net zero emissions.
Release of Bridgestone 3.0 Journey 2023 Integrated Report
Bridgestone Corporation announced today that it has released its latest integrated report—Bridgestone 3.0 Journey 2023 Integrated Report—and made this report available on its corporate website.*1 This report provides comprehensive and better understanding of Bridgestone’s approach and initiatives aimed at enhancing corporate value over the medium to long term.
Bridgestone outlines its support for the 2023 Bridgestone World Solar Challenge teams
Bridgestone Corporation is celebrating a decade as the title partner of the Bridgestone World Solar Challenge (BWSC) by naming the largest cohort of Bridgestone-supported teams in the history of the event. In the year of its 60th anniversary of Bridgestone Motorsport activity, Bridgestone has further showcased its long-term commitment to sustainable global motorsport at the official event launch of the 2023 BWSC in Adelaide. This year, 35 teams will take on the 3,000km journey from Darwin to Adelaide on Bridgestone tyres.
Bridgestone Customers Continue to Support People Living With Blood Cancer Through 'Drive for a Cure' Campaign 
New Zealand's most trusted tyre brand, Bridgestone, has continued its tradition of supporting people living with blood cancer by way of a $35,310 donation to Leukaemia & Blood Cancer New Zealand (LBC), raised through its annual 'Drive for a Cure' campaign.
A Decade of Trust: Bridgestone named Australia's Most Trusted Tyre Brand for the 10th Straight Year
The annual Reader's Digest Most Trusted Brands survey has highlighted that Australian motorists continue to put their confidence in Bridgestone, with the market leading tyre company taking out the status of Most Trusted Tyre Brand for a milestone 10th consecutive year.
New Zealand Motorists Declare Bridgestone as Most Trusted Tyre Brand for Seventh Straight Year
Market leading tyre company, Bridgestone, has once again been New Zealand's Most Trusted Tyre Brand in the annual Reader's Digest Most Trusted Brands survey. Bridgestone took out the coveted title for the seventh straight year, with the Firestone brand also highly commended in the tyre category.
Bridgestone Transitions to Renewable Energy Sources for 100% of Electricity Purchased at Six Plants in Japan
Bridgestone Corporation today announced that it has successfully transitioned all the electricity purchased to renewable energy sources at six tire and raw materials plants in Japan. The Company has also began transitioning to renewable energy sources at two chemical and industrial products plants (Seki and Kumamoto Plant), and it plans to systematically expand use of renewable energy sources going forward.
Industry Icons Join Forces to Deliver Enhanced NatRoad Membership Benefits
Two of the Australian trucking industry's most prominent names, Ampol and Bridgestone, have joined forces to benefit NatRoad members with enhanced benefits to the co-branded NatRoad AmpolCard.