Latest News

• Bridgestone’s iconic all-terrain tyre hits 4 million tyre sales in Australia. • JAX Tyres & Auto in Orange, NSW fits the milestone tyre to Ford Ranger. • Dueler A/T 697 continues to be renowned for its durability, wear life and comfortable ride on any terrain.

NZ tyre industry stalwart John Staples announces his retirement, sparking changes within Australian retail business. Bridgestone names Jon Tamblyn as next Director of NZ Business. Roger Saliba to move into General Manager Retail Operations Australia role.

Bridgestone network clinches sixths consecutive Reader’s Digest Quality Service Award for Tyre Retailers.

Bridgestone Select Tyre & Auto claims Gold for Independent Car Servicing in Reader’s Digest Quality Service Awards.

Bridgestone re-enters New Zealand Motorsport as tyre supplier and title partner of Toyota GR86 Championship.

Bridgestone continues to expand its national retail footprint with the opening of its 200th store, Bridgestone Select Tyre & Auto Werribee.

Dueler A/T 002 joins the Bridgestone premium off-road range as a brand new all-terrain offering, complementing the existing flagship Dueler A/T 697.

Bridgestone Australia & New Zealand Managing Director explains why Dueler A/T 002 is his personal tyre of choice.

Bridgestone outlines how to choose the right tyre based on the application.

Bridgestone and Forza Motorsport are partnering to launch the first-ever “Bridgestone Rivals: Race to the Top'' virtual gaming competition where participants will race the iconic Lamborghini Huracán STO on the game’s virtually created “Hakone Grand Prix Circuit”. The collaboration with Forza Motorsport, simulation racing video games globally, is the first of its kind, with Bridgestone becoming the first tyre manufacturer to partner in this latest instalment of the racing sim series.

Bridgestone has retained the Most Trusted Tyre Brand status across Australia and New Zealand, retaining the coveted title named by Reader’s Digest for an unprecedented 11th time in Australia, and the eighth straight year in NZ.

Bridgestone is showcasing the beauty of performance with the launch of a passion fuelled, innovative "Master the Art of Ultra Performance" artwork series, using technology and artificial intelligence in its formation.

Bridgestone Australia has re-entered the agricultural sector through the direct supply, distribution, and technical support of Bridgestone and Firestone branded tractor tyres.

Truck tyre industry leader, Bridgestone, has updated its main trailer fitment and launched the R168II in the primary 11R22.5 size.

Bridgestone Corporation has been recognized for leadership in corporate transparency and performance on climate change by global environmental non-profit CDP, securing a place on its annual ‘A List’ .

Australia's most trusted tyre brand, Bridgestone, has launched its most innovative and sustainable light commercial tyre, Duravis Van, featuring its ENLITEN technology for the first time in a replacement specification tyre for the Australian & New Zealand market.

- Bridgestone raises $52,605 for Leukaemia & Blood Cancer NZ through annual ‘Drive for a Cure' initiative. - 2023 tally contributed to nearly $250,000 raised for the blood cancer charity. - Long-term support of Leukaemia & Blood Cancer New Zealand is aligned to the values of the Bridgestone E8 Commitment.

Leading tyre supplier Bridgestone has recognised its top performing stores within its network through the 2023 DRIVE excellence program, with Bridgestone Service Centre Rockhampton has been named as National Truck Store of the Year.

Bridgestone Select Tyre & Auto Belmont has claimed the top prize in the Bridgestone DRIVE excellence program for 2023, with the Perth based store owned by Martin de Villiers named as the National Franchise of the Year.

Bridgestone Corporation has been named by the FIA at the World Motor Sport Council in Baku as sole future tire supplier for the ABB FIA Formula E World Championship starting in the 2026-2027 season.

New Zealand’s Most Trusted Tyre Brand, Bridgestone, continues to build its unrivalled reputation by taking out the Gold prize in the tyre retailer category in this year’s Reader’s Digest Quality Service Award for an impressive fifth consecutive time.