• Bridgestone store network wins Gold in Reader's Digest Quality Service Awards in tyre retailer category for an impressive fifth consecutive year.
• Reader's Digest Quality Service Awards highlight Bridgestone's commitment to customer service through transparency and expert advice.
• Award complements Bridgestone's recognition as New Zealand's Most Trusted Tyre Brand eight years in a row.

AUCKLAND, New Zealand (27 November, 2023) – New Zealand's Most Trusted Tyre Brand, Bridgestone, continues to build its unrivalled reputation by taking out the Gold prize in the tyre retailer category in this year's Reader's Digest Quality Service Award for an impressive fifth consecutive time.

The success in the annual Reader's Digest Quality Service Award rounds out a year of recognition for Bridgestone and its nationwide network of more than 160 Bridgestone Select and Bridgestone Tyre Centre stores, having won an unprecedented eighth consecutive 'Most Trusted Tyre Brand' accolade.

The Reader's Digest Quality Service Awards are renowned for celebrating businesses that consistently go above and beyond to provide outstanding customer service, with research conducted by independent research firm, Catalyst.

According to Bridgestone's Director of New Zealand Business, John Staples, the recognition highlights Bridgestone stores' unwavering dedication to meeting and exceeding customer expectations.

"Winning Gold in the Reader's Digest Quality Service Award in the tyre retailer category for a fifth straight year is a testament to the incredible work of all our teams throughout New Zealand that continue to go above and beyond to delivering exceptional service," Mr Staples said.

"We're proud that New Zealand motorists continue to put their trust in Bridgestone Select and Bridgestone Tyre Centres, not just for quality tyres but for our expert and transparent service, and continue to recognise us as the benchmark for customer service," he added.
 
The Reader's Digest Quality Service Awards are based on consumer feedback and extensive research. The recognition continues to encourage the network of Bridgestone stores to maintain its high standards and remain committed to delivering quality and exceptional service to New Zealand motorists.

Bridgestone New Zealand's Quality Service Award success comes just days after Bridgestone Australia celebrated winning Gold prize in the Tyre Retailer category, and Silver in the Independent Car Servicing category of the Australian Quality Service Awards.

"We understand that in order to deliver a great experience that customers have come to expect, it needs to be built on trust, and we're delighted that we continue to build trust with motorists, and they continue to reward our efforts through recognition like the Quality Service Awards," Mr Staples added.

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